Apple, Samsung in settlement talks

APPLE   SAMSUNG   LAWSUIT

Global - Technology archrivals Apple and Samsung Electronics will be meeting up in San Francisco today in an attempt to settle their long drawn smartphone patent war.

CEOs Tim Cook and Choi Gee-sung from Apple and Samsung respectively will be using the next two days for judge-ordered settlement talks to come to a resolution, prior to its trial in July, according to the Financial Times.

Apple has been facing a slew of lawsuits in its recent years, including its latest fight with Proview Technology and Motorola. But none of these are as major as its battle with its Korean nemesis.

Apple and Samsung had been at loggerheads since April last year, when Apple first filed a lawsuit against Samsung for copying its iPhones and iPads, The Korea Times reported.

Reuters added that the companies have been on the legal warfront in nine different countries since.

The Korean tech giant had also recently filed a lawsuit against Apple, claiming the infringement of three patents in the iPhone 4S and iPad2. These violations included the methods of displaying data, user interface and short text messages.

Additionally, Samsung had edged out Apple this year in the smartphone market, taking leadership with 29.1% of the market share, while Apple walked away with 24.2%, according to research company International Data Corporation (IDC).

Their legal battle continues to be under global scrutiny.

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